Hanna Andersson + Discovery
For their 2018 Back to School campaign, Hanna Andersson wanted to separate themselves from the rest of the classroom noise that was bound to come from the competition. I concepted and presented the idea that we use the themes of the line -earth (dinosaurs), sea (fish… and mermaids) and sky (stars)- as the inspiration. We took the classroom outdoors. Shot in Joseph, Oregon the backdrop easily allowed for the opportunity for the children to discover and explore. Photography by Paige Jones and Kaitlin Green.
